Measurement Insights
The C-Level Mindset with Dale Nitschke
Brandon sits down with CEO and Founder of Ovative Group, Dale Nitschke, to chat through priorities and challenges that the C-Suite is facing and how it’s “all about the do.”
Riff 1 | Priorities of the C-Suite (0:59 – 8:35): Dale hits on what’s top-of-mind for the C-Suite, and the growing focus on the customer.
Riff 2 | When the Going Gets Tough (8:35 – 15:08): Through real life stories from his experience at Dayton Hudsons, Target, and Ovative, Dale gives his take on why it’s so critical to prioritize change during tough times.
Riff 3 | What’s Needed to Drive Adoption (15:08 – 27:10): Dale speaks to what’s next. The C-Level needs to be thinking about enterprise metrics, the long-term view, and how they might empower their team members to do in order to drive meaningful change in their organizations.
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