Nicole is a Senior Manager on the Display and Paid Social team at Ovative. She has four years of media and measurement experience, specializing in the retail vertical. Nicole has expertise in media execution, planning, strategy and measurement across a wide range of media partners including Facebook, Google, Pinterest, The Trade Desk, Google Campaign Manager. In addition to biddable platforms, she has experience planning and managing direct buys and integrated custom content programs with traditional and digital publishers.
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