Should marketers use AI content for SEO? It’s more complicated than asking if AI content is good or bad for SEO; rather, it’s all about how you choose to implement these tools into existing content creation workstreams.
Ovative was ranked 17th within the mid-sized company category of Star Tribune’s Top 200 Workplaces list for 2023, marking its eighth consecutive time on the Minnesota list.
Five Ovative experts were recently honored as winners of AdFed Minnesota’s annual ‘32 Under 32’ Awards, with 21 total Ovative employees being nominated.
Every media dollar matters. The 2024 Media Power Rankings determine which paid media channels are driving the highest returns for marketers.
Ovative has been named a 'Media Plan of the Year' finalist for the 2023 Digiday Media Buying and Planning Awards.
eHealth selected Ovative as its new full-service media agency. Ovative will oversee eHealth’s omnichannel strategy and execution.
Ovative has been named a Social Impact Community Response finalist for the 2022 Microsoft Advertising Partner Awards.
Ovative is expanding its national presence with the opening of an office in Chicago. Ovative is now in three metropolitan cities, including Minneapolis and New York City.
Ovative will execute Paid Search, Paid Social, Display, Video, and Affiliate channels and deploy MAP, Ovative’s proprietary measurement technology.
Ovative’s Diversity Resource Groups – BIPOC, LGBTQIA+, and Women – exist to create a space of community and belonging for employees who share a common identity.
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