Chris Thueringer, Author at Ovative Group

Whitepaper: Maximizing Marketing with Omni Optimization and Measurement

About Chris Thueringer

Relentlessly driven, Chris helps clients build best-in-class holistic search programs. As a Senior Director of Paid Search, his forward-thinking approach to search helps clients stay ahead of industry trends.

What’s New in Search: The Top 4 Ways Search Marketers Must Evolve To Stay Ahead

Every media dollar matters. The 2024 Media Power Rankings determine which paid media channels are driving the highest returns for marketers.

Chris Thueringer2025-04-17T15:43:25+00:00

Five Key Takeaways from Google Marketing Live 2024

From AI-generated creative to PMAX reporting updates, read our experts’ top takeaways from Google Marketing Live 2024.

Chris Thueringer2024-09-17T21:11:06+00:00

Google Cookie Deprecation Has Begun: How Marketers Can Navigate

There’s still time to prepare for cookie deprecation. Learn our experts' tips for using this critical time to prepare.

Chris Thueringer2025-02-12T21:25:01+00:00

TikTok Goes Beyond Paid Social

To date, marketers have been largely focused on driving effective social performance on TikTok, but it goes well beyond just paid social.

Chris Thueringer2024-10-28T16:16:34+00:00

What Marketers Need to Know from The Meta Performance Summit 2023

The recent Meta Performance Summit brought together industry leaders to discuss the latest advancements that will shape the future of advertising and empower businesses to optimize their ad performance.

Chris Thueringer2024-09-17T19:36:26+00:00

What Marketers Need to Know from Google Marketing Live 2023

As marketers face business and growth challenges, Google addressed [...]

Chris Thueringer2024-09-17T19:36:55+00:00