Erin is the Vice President of Talent Services at Ovative, responsible for developing Ovative’s 160+ team members to maximize their potential. Erin is taking her experience in the business and redefining leadership and talent development programs to create a rewarding culture and inclusive work experience, fuel Ovative’s differentiation in the market, and advance the team’s personal and professional growth.
Before joining Ovative in 2016, Erin spent 8 years at Target Corporation in senior site and store marketing roles. Erin was responsible defining and executing site analytics marketing strategies across a variety of key categories then later translated her digital understanding to promotional marketing in stores. Prior to Target, Erin spent 3 years advising clients on cross-functional direct response strategies and tactics.
Erin is involved in a variety of mentoring and diversity initiatives— and is frequently invited to speak at industry conferences and events on topics including talent development and diversity, equality and inclusion in the workforce.
Connect with Erin