Kate isn’t just solving marketing problems—she’s answering the business questions behind them. As Ovative’s VP of Marketing Science & Offerings, she leads a team of analytics pros helping brands make smarter marketing investments—whether through Ovative’s EMRge™ marketing intelligence platform, custom solutions, or partner tools. Kate’s team doesn’t just analyze data—they translate it into impact, unlocking real business outcomes like revenue growth, customer expansion, and brand performance.

Known for her curiosity, clarity, and calm confidence, Kate has a knack for turning complexity into action. She listens closely before offering a solution—and asks thoughtful questions that get to the heart of the problem. She honed this skill leading corporate strategy work at Target and Cargill, where she tackled everything from enterprise pricing to global supply chain growth. Today, clients know her as a steady, strategic partner who can turn ambiguity into clarity and insight into impact.

If you’re ever in our Minneapolis office and hear someone shout “Bante,” chances are they’re looking for her—and know she’s the one with the answer. Beyond work, Kate can be found listening to history podcasts, baking her signature Christmas cookies, or hitting the trails with her family.