Ovative Named to Minneapolis/St. Paul Business Journal’s 2022 Fast 50 List

Article authors: Ovative Group

MINNEAPOLIS, MINN. October 28, 2022 — For the 6th time, Ovative Group has been named to the Minneapolis / St. Paul Business Journal’s Fast 50 list of the Twin Cities’ fastest-growing private companies. This year, Ovative ranked #15 on the list.

Using Enterprise Marketing Return (EMR), Ovative’s proprietary metric that measures the impact of marketing on the total business, the company is transforming the measure of marketing success. Since 2019, Ovative has grown its team by more than 275%. In 2022 alone, the team has grown from 304 to 465 experts in digital media, measurement, and consulting.

Dale Nitschke, CEO and Founder, said, “Our commitment has always been to prioritize people – our team, clients, partners, and communities. By combining our commitment to people, the expertise of our team, and our customer-centric and integrated approach to marketing, we will sustain the consistent growth Ovative has experienced since our founding in 2009.”

Ovative’s foundational values of being genuine, engaged, driven, and accountable are central to company culture. Creating an inclusive environment that welcomes and attracts diverse talent is a key driver of results. We believe that fostering a diverse and inclusive culture is not a one-time commitment. It is a commitment Ovative, and all our team members, make each day to act.

A complete list of those selected is available here, and read Ovative’s feature here. The annual Fast 50 list is a ranking of privately held companies based on the percentage of growth in annual revenue for the past three fiscal years. To be in the running for this sought-after honor, the company’s gross annual revenue must be $1 million or more. Companies are grouped into categories based on annual reported gross revenues which are verified by an independent accounting firm.

ABOUT OVATIVE GROUP 

Ovative Group is an independent, full-funnel media, measurement, and creative firm. Leveraging our deep industry expertise, we help brands like Domino’s, Facebook, The Home Depot, General Mills, Disney, and UnitedHealth Group transform their media and measurement programs. The result? Profitable growth that speaks for itself.

At Ovative, we don’t just track data, we redefine success. How do we do it? Our proprietary MarTech platform, EMRge™ helps businesses transform marketing into a driver of sustainable growth. Powered by Enterprise Marketing Return (EMR), our differentiated approach to holistic media buying, planning, and measurement, EMRge™ is the first MarTech platform to measure businesses holistically. We’re all about raising the bar every day, and it shows. Our work has been recognized by organizations like Digiday, Google, Inc. 5000, USA Today, and Search Engine Land. For more information about Ovative, visit our website or follow Ovative on FacebookInstagramLinkedIn, and Twitter. For media inquiries, please contact [email protected].

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  • Ovative Group

    Ovative Group

    Ovative Group is an independent, full-funnel media, measurement, and creative firm. Leveraging our deep industry expertise, we help brands like Domino’s, Facebook, The Home Depot, General Mills, Disney, and UnitedHealth Group transform their media and measurement programs. The result? Profitable growth that speaks for itself.