Sharon is the Senior Director of Client Services at Ovative where she leads client engagements and delivery across Ovative’s Media, Measurement, and Consulting offerings. In her role, Sharon is responsible for defining and executing cross-channel media strategies and driving operational excellence across disciplines.
Before joining Ovative in 2020, Sharon spent 15 years at Target Corporation in leadership roles across Merchandising and ecommerce. As the director of merchandising for the furniture category she led the 1st omnichannel merchandising team for Target. Prior to Target, Sharon held multiple buyer and product development roles at Marshall Field & Company and Gander Mountain.
Outside of Ovative, Sharon is an industry leader in merchandising, ecommerce strategy, omni-channel retailing, marketing strategy, and owned brand development. She is a creative problem solver and is known for her ability to lead through high levels of change.
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