Sarah Sherman

Sarah is a Business Development Director for Ovative’s rapidly growing consulting business, which leverages Ovative’s marketing and measurement expertise to deliver leading-edge thinking and differentiated strategic advice to clients across four areas of expertise: customer strategy and activation, marketing and media strategy, measurement strategy and activation, and MarTech, AdTech, and data solutions.

Prior to joining Ovative, Sarah spent 15 years in account management roles in both client-side and agency leadership settings. With a background in digital and traditional media and measurement, creative and brand advertising, PR, and client-side product marketing, Sarah has a proven track record of driving growth both internally and externally by using her experience to bring an entrepreneurial approach to her work.

Sarah lives in Edina, Minnesota with her husband Scott, two sons Emery and Wesley, and dog, Winston.  She enjoys spending time outdoors (while it lasts), taking on home improvement projects, continuing her pursuit of learning to love the game of golf, and spending quality time with friends and family.