Facebook Blueprint Certification

Every member of the Ovative Group paid social team is Facebook Blueprint Certified, recognizing our advanced-level proficiency with Facebook, Instagram and Messenger.

Blueprint Impact

people Blueprint Certified
increase in total conversions
improvement in CPA efficiencies

Case Study

General Mills and the Creative Lab

For General Mills, our paid social and Creative Lab teams helped redefine Pillsbury’s Facebook creative best practices by producing a variety of light animation, video and static assets.

Through iterative testing, we outperformed Pillsbury’s best performing Facebook creative by driving a 166% increase in total conversions while improving CPA efficiencies by 8%.

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